Stop Chasing HR Tech Buyers.
Start Converting Them.
Build brand authority and generate new leads from HR and IT decision-makers who are actively researching solutions like yours across our tech media brands.

The HR tech market is set to double by 2032—and buyers are already searching for solutions like yours. The best part? They’re right here in our ecosystem, easier to reach than ever.
As one of the largest B2B tech media publishers, we connect you with the right audience through expert-led content, targeted newsletters, webinars, and intent-driven content syndication across our 30+ niche tech brands. For HR tech marketers, we’re more than a partner—we’re your direct line to the decision-makers shaping the future of work.
Trusted by Leading HR Tech Companies











Media Brands Covering Human Resource Topics
Your buyers are turning to trusted sources for insights into HR Tech solutions, and we’ve built a network of media brands designed to engage them. With sites like TechnologyAdvice, Fit Small Business, TechRepublic, Project-management.com, and CIO Insight, you gain access to platforms trusted by tech-savvy leaders and decision-makers. Each brand connects you with segmented HR and IT buyers researching tools and strategies to drive workplace innovation. Our ecosystem ensures your message resonates with your ideal customers.
Whether it’s networking, ticket management, storage, or data solutions, we connect you with niche-specific audiences across the HR buying group, driving more engagement and new opportunities.
From Influencers to Decision-Makers
Whether you target payroll managers or CHROs, we can help you target stakeholders across the buying team at any company size. Learn more about how our HR tech audience breaks down:

Audience by Geo


Audience by Seniority

“TA helps us capture demand from IT, HR, and Finance professionals at key in-market accounts.
These leads convert at a higher rate, leading to 42% more new meetings booked vs. our benchmarks, and are closing with larger deal sizes.
TA acts as a true partner who is always looking for new ways to help us generate more revenue.”

Alex Schutte
Sr. Director, Demand Gen
Reach HR Decision-Makers Where They Actually Pay Attention
Connect with CHROs, VPs of Talent Acquisition, and Payroll Directors through the media brands they trust. Our multichannel approach puts your message in front of the right audience at the right moment in their buying journey.

CUSTOM PROGRAMS FOR HR TECH MARKETERS
How We Help You Reach HR Tech Buyers
Payroll, employee engagement, talent management, workforce analytics—leaders are actively searching for solutions like yours. With intent-driven strategies, we connect you with CHROs, HR directors, finance leaders, and IT professionals who are ready to take action.
Our solutions help you create compelling content, build brand authority, and capture in-market demand—empowering your team to drive meaningful engagement and accelerate sales cycles with high-value buyers.

88K+ Active Newsletter Subscribers



Reach new audiences, elevate your brand, and deliver timely offers straight to the inboxes of HR decision-makers through newsletters they read weekly.

IT Tech Buyer Trends Report
IT priorities are changing, but what does that mean for you, the IT marketer?
We surveyed 1,100+ IT and Cybersecurity decision makers across our audience to gather fresh new insights on the current priorities for IT tech buyers and how their buying behaviors are evolving. Check out the report to learn:
Ready to Find Your Next Buyer?
Contact us today to learn how we can help you reach IT tech buyers on the channels they trust. Generating in-market pipeline has never been this easy.