TechnologyAdvice Acquires The Juice, Expands Selling Signals Newsletter for Go-to-Market Leaders

Nashville, TN – September 2, 2025

TechnologyAdvice, one of the world’s largest B2B technology media publishers, today announced the acquisition of The Juice, a fast-growing newsletter and content community for B2B marketing, sales, customer success, and revenue operations leaders and professionals.

Through the acquisition, TechnologyAdvice has merged The Juice with its existing Selling Signals community, and relaunched the combined brands under the Selling Signals name. With more than 100,000 members, Selling Signals is now one of the leading newsletters and content communities for sales, marketing, and go-to-market leaders.

The new Selling Signals newsletter will bring a fresh approach to keeping B2B professionals up-to-date on the trends that matter most across sales, marketing, client success, and revenue operations. Subscribers will receive expert-led insights, practical tips, curated research, and trusted technology recommendations designed to help them cut through the noise and grow revenue faster. Learn more and sign up for Selling Signals at sellingsignals.com/subscribe.

“We’re thrilled to bring together two powerful communities in Selling Signals and The Juice,” said Rob Bellenfant, Founder and CEO of TechnologyAdvice. “Go-to-market leaders are navigating an increasingly complex landscape of new technologies, evolving buyer behaviors, and constant industry change. Our goal is to provide these professionals with the content, insights, and trusted perspectives they need to hone their craft and stay ahead of the trends shaping the future of B2B sales, marketing, customer success, and revenue operations.”

The acquisition also creates new opportunities for TechnologyAdvice’s advertising clients. With the expanded Selling Signals community, B2B technology providers can now reach a highly engaged global audience of go-to-market leaders directly in their inboxes, gaining new ways to connect with decision-makers and influencers across marketing, sales, customer success, and revenue operations.

With this acquisition, TechnologyAdvice strengthens its portfolio of more than 30 owned and operated tech media brands and continues its mission to connect B2B professionals with the content, communities, and technology providers that help them succeed.

About TechnologyAdvice 

TechnologyAdvice is a leading technology media publisher who connects B2B technology brands with in-market technology buyers. With 12M+ monthly pageviews and 5M+ subscribers, TechnologyAdvice helps its clients build their brands and capture demand from business decision-makers who are actively researching new solutions across its network of tech media sites, product review pages, industry newsletters, online communities, and social media channels. From digital advertising and lead generation services to custom content creation and event production, TA is a different kind of demand generation and digital marketing partner. Learn more at https://solutions.technologyadvice.com/. 

For media inquiries, please contact:
Tyler Lessard
media@technologyadvice.com